Welcome to The Library, a Blog by Artifact

No shushing librarians here. But you will find tips, insights, and inspiration on how to get real business results from your branding and marketing. Sit back, relax, and stay a while.

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People often think of branding as the sexy part of marketing and advertising. Smart concepts, well-crafted taglines, and stunning graphic design with the colors, imagery, and fonts that get the attention of your target audience. And, ...

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Strategically-developed content is the tool that can bridge the gap between sales and marketing. Bold claim I know, but hear ...

Whether you’re in the marketing department at an enterprise company with a dedicated content team or at a small- to ...

People often think of branding as the sexy part of marketing and advertising. Smart concepts, well-crafted taglines, and stunning graphic ...

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